SEO Copywriting Tips to Impress Both Search Engines and Readers Anybody who wants to be an online success needs to understand the art and science of SEO copywriting. Creating engaging content which captures the imagination of readers as well as the attention of search engines to rank well is no easy task. SEO content writing [...]
10 Steps To Make Your Website GDPR Compliant General Data Protection Regulation (GDPR) is looming and is set to come into play on the 25th of May 2018. If you handle any kind of data, you need to make sure that your company stays on the right side of GDPR, and in this blog, we [...]
5 Email Marketing Tweaks To Increase Business Revenue Email has now become an ubiquitous tool for any company to market their wares. Indeed, it is so effective that, according to the Direct Marketing Association, companies will see an average return on investment of $38 for every $1 put into an email marketing campaign. However, it [...]
The Importance of Content as a Ranking Factor When it comes to content marketing, having high quality sharable content is fundamental to gaining great search engine rankings and helping your organisation get the attention it deserves. However, great content writing is a surprisingly tough and elusive skill that is very valuable in today’s increasingly digitised [...]
How to Create a Content Marketing Strategy Content marketing is highly influential in attracting audiences, but getting it right is important to achieve success. What is content marketing? Content marketing is the process of creating and publishing content that's of use and relevance to target audiences, so they'll visit your site, fulfil a call to [...]
5 Things You Need To Know About Facebook Instant Articles When you're a publisher of quality content, where do you publish? Where the audience is. With some 1.6 billion monthly active users, Facebook is home to the biggest audience on the planet – which is why the social media giant caused such a stir when [...]
