10 Simple LinkedIn Tips When Job Searching

Today’s jobs market is extremely competitive, with lots of people finding it difficult to find even entry-level positions in their dream careers. LinkedIn has been around for many years now, but too few people understand how best to make the most of their profile, which significantly limits its effectiveness. See our 10 simple LinkedIn tips below.

10 Simple LinkedIn Tips When Job Searching
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1. Keep active

The most important thing about LinkedIn is that you need to remain active on the site to allow potential employers to discover your profile. Nobody is going to hire someone who doesn’t actively seek work, so by posting regularly you can come across as eager.

2. Fill out your whole profile

Too many people have incomplete profiles, which discourages employers. Even simple things such as a profile picture or details of your current job can make a huge difference to your employability.

3. Link to your website

If you have skills to show off, especially if you are applying for tech or online positions, make sure you have links to your websites or blogs. This will allow you to display your personality while demonstrating what you are capable of.

4. Add your connections

You shouldn’t be shy about adding new connections, even with people you haven’t worked with for years. Everyone on LinkedIn is competing for the attention of employers, and connections are a good way of gaining extra credibility.

5. Proofread

In the same way you would check your CV and cover letter for spelling and grammar mistakes, you should carefully proofread your LinkedIn profile. In many cases your profile will be your first (and perhaps only) chance to impress a future employer, so make sure your spelling is spot-on.

6. Create a custom URL

LinkedIn profile URLs can be a bit messy, so one great tip is to create a custom URL which you can add to your CV. Rather than a series of digits, you can configure your profile under the settings tab to create a personalised URL such as my.linkedin.com/in/your.name, which looks far more professional and shows you know how to use the website.

7. Join groups

Joining groups which are relevant to the job you are searching for is a good way to demonstrate your dedication to your chosen field, and can help to keep you active on the website.

8. Connect with social media

Employers like to research potential candidates for a position, so consider linking your Twitter, Facebook or Google+ accounts with LinkedIn. One option is to retain a “professional” account on social media which keeps distance between your personal and professional life.

9. Check for buzzwords

The worst sin you can commit with a LinkedIn profile, or any job application, is to overuse buzzwords such as “effective”, “responsible”, “leadership”, and “innovative”.

10. Select an appropriate profile picture

Your profile picture should be professional, but should not come across as fake or staged. Try to avoid any Instagram filters, and always make sure it was taken within the last few months.

Hopefully you found these LinkedIn tips helpful and that you find the dream job you were looking for.

Video explained: What is LinkedIn?

By |Sunday, 9 August, 2015|Social Media|

About the Author:

Mark Baldwin is the managing director of Baldwin Digital, an Irish digital marketing company based in Cork, Ireland. He is a digital marketing specialist with expertise in search engine optimisation, Google AdWords management and website development. When he’s not implementing digital marketing strategies in collaboration with his team, he enjoys the outdoors and spending time with his family and friends.

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